The Organization of Consumers and Users (OCU) has released something that will surely interest all those who are lovers of beer. We refer to his recent annual study in which he reveals What are the best beers available in supermarkets. In a market where options are numerous and brands struggle to stand out, OCU has found that some of the best options are not only private label, but also surprisingly affordable. Specifically, the study highlights that two private label beers have positioned themselves at the top of the listsurpassing recognized brands and demonstrating that the most expensive is not always synonymous with quality.
For your study, The OCU has analyzed 16 brands of special beers that are sold in supermarkets. The evaluation has been based on detailed criteria such as visual appearance, shine and foamas well as in sensory aspects such as aroma and flavor, valuing malt, hops and fermentation characteristics. The mouthfeel has also been taken into account, evaluating the body, carbonation, creaminess and other properties that influence the consumer experience. The results of this tasting have made it clear that some of the best beers are those that tend to go unnoticed, especially white label ones, given that there is a perception that those from big brands are the best, despite the fact that those from big brands are the best. white label now seem to be experiencing a sales boom and thanks to the fact that they are made by large beer companies achieving a quality-price relationship that is already beginning to be noticed. But which are the best? The OCU has the answer.
The OCU reveals the best beer
Rambler’s Day Beer.
Among the beers that have stood out in this edition are the Steinburg Especial from Mercadona and the Ramblers Especial de Dia, both manufactured by Font Salem, a company belonging to the DAMM Group. The Steinburg Especial, with an unbeatable price of 0.37 euros per can, has conquered the OCU experts with its balanced flavor and its accessible presentation in various formats, such as the one-liter bottle, the 250 cc bottle and the popular 330 cc can. QFor its part, the Ramblers Especial has also been recognized for its excellent quality-price ratio.equaling the cost of 0.37 euros per can, which makes it an ideal option for those looking to enjoy a good beer without spending too much.
The OCU highlights the quality of white label beers
In a context in which private label beers are often associated with inferior quality, the OCU has refuted this perception with the results of its study. Both Steinburg Especial and Ramblers Especial have shown that it is possible to find high quality beers at very affordable prices. Steinburg, which has established itself as one of the best-selling beers in Spain, stands out not only for its competitive price, but also for its smooth and well-balanced flavor, characteristics that have allowed it to surpass many recognized brands in the tasting.
The Ramblers Day Special It has also been praised as the best beer according to the OCU, for its good presentation and distinctive flavormanaging to capture the attention of consumers who are looking for a refreshing and economical beer. Like the Steinburg, it is available in various formats, which makes it easy to consume on different occasions, from an informal meal to a meeting with friends. Furthermore, the consistency in the quality of both beers, despite their low cost, has been a key factor for the OCU to include them in the list of the best.
Affordable quality for all tastes
The inclusion of private label beers in the list of the best according to the OCU underlines the growing competitiveness of the market and the ability of these brands to offer products that are not only economically accessible, but also meet high quality standards. Both the Steinburg Special as the Ramblers Special have proven to be Valid alternatives to beers from brands that are better known but also more expensiveoffering consumers excellent value for money.
Furthermore let us remember that Fort Salemwhich produces precisely both beers, is not just any company. Based in Valencia, the Grupo Damm company has consolidated itself by being responsible for Mercadona and Dia beers, but also for other supermarkets such as Lidl and Eroski, which, like those mentioned, have good quality beers at more than competitive prices.
In this way, the study and recognition by the OCU for the best beer not only reinforces consumer confidence in private brandsbut also encourages other companies to continue improving their products to offer quality options at fair prices. In short, the OCU study shows that enjoying a good beer does not have to be a luxury and that, sometimes, the best options are found on the cheapest shelves in the supermarket.
